Last updated: 14 June 2026
This policy explains how Alderstack Limited (“we”, “us”, “Alderstack”) handles personal data when you use our website at alderstack.co.uk. It is intended to be clear and practical — not a substitute for legal advice.
1. Who we are
The data controller responsible for your personal data is:
Alderstack Limited
F11 Epic House, Darnall Road
Sheffield, S9 5AB
United Kingdom
Registered in England and Wales.
We are a UK software consultancy. This website is used to provide information about our services and to receive project enquiries.
2. What personal data we collect
We collect only the personal data needed to run this website and respond to enquiries. This may include:
- Contact form data — name, email address, message, and project type. Optionally: company name, phone number, and budget range, if you choose to provide them.
- Direct contact — if you email us, call us, or message us on WhatsApp, we receive the information you send (such as your email address, phone number, or message content).
- Cookie data — a functional cookie storing your cookie consent choice. If you accept non-essential cookies, analytics data may be collected as described below.
- Technical data — if analytics cookies are accepted, Google Analytics may collect information such as pages visited, approximate location (country/city level), device type, and browser type. We do not use analytics to identify you personally.
We do not collect personal data through user accounts, newsletters, or payment forms on this website.
3. How we use your data
We use personal data to:
- Receive and respond to project enquiries and direct messages
- Arrange discovery calls and discuss potential work
- Store your cookie consent preference
- Understand how visitors use our website, but only if you have accepted analytics cookies
We do not use your data for automated decision-making or profiling. We do not sell your personal data.
4. Legal basis for processing
Under UK GDPR, we rely on the following legal bases:
- Legitimate interests — to respond to enquiries you send us, manage our business communications, and operate this website. We believe this is reasonable and does not override your rights, given the limited nature of the data and its purpose.
- Consent — for non-essential analytics cookies. These are only set if you click “Accept” on our cookie banner. You can decline analytics cookies and still use the website.
If a business relationship begins, we may process additional data under a contract or separate agreement — that will be covered at the time.
5. Contact form enquiries
When you submit our contact form, your enquiry is sent by email to us using Resend (an email delivery service). The data you submit is included in that email. We read and respond to enquiries manually — there is no automated CRM or marketing system connected to the form.
Please do not submit sensitive personal data (such as health information or financial account details) through the contact form unless it is genuinely necessary for your enquiry.
6. Analytics and cookies
Cookies are small text files stored on your device when you visit our website. We use the following:
- Functional cookies (essential) — store your cookie consent preference so we do not ask you on every visit. These are required for the consent mechanism to work.
- Analytics cookies (non-essential) — we use Google Analytics to understand how visitors use the site (for example, which pages are viewed). These cookies are not set unless you accept them via our cookie banner. If you decline, Google Analytics does not load.
You can change your choice at any time by clearing cookies in your browser and revisiting the site, or by managing cookies through your browser settings. Declining non-essential cookies will not affect your ability to use the website.
If you contact us via WhatsApp, your conversation is handled by WhatsApp (Meta) under their own privacy policy — not through our website cookies.
7. How long we keep data
Enquiry data is normally retained for up to 12 months unless a business relationship begins.
If we work together on a project, we may retain relevant correspondence for longer as needed for the engagement, invoicing, or legal record-keeping. We will delete or anonymise data when it is no longer needed.
Analytics data retained by Google is subject to Google's own retention settings. We do not control how long Google stores analytics data on their systems.
8. Who we share data with
We do not sell or rent your personal data. We share data only where necessary to operate this website:
- Resend — processes contact form submissions and delivers them to us by email. Resend acts as a data processor for this purpose.
- Google — if you accept analytics cookies, Google Analytics may process usage data on our behalf. Google acts as a separate controller/processor under their own terms.
- Hosting and infrastructure providers — our website is hosted on standard cloud infrastructure. These providers may process technical logs necessary to deliver the site.
We may also disclose data if required by law, regulation, or a valid legal request.
9. Your rights
Under UK GDPR and the Data Protection Act 2018, you have the right to:
- Ask for access to the personal data we hold about you
- Request correction of inaccurate or incomplete data
- Request deletion of your personal data in certain circumstances
- Object to or restrict how we process your data in certain circumstances
- Request a copy of your data in a portable format where applicable
- Withdraw consent for analytics cookies at any time (by declining or clearing cookies)
- Lodge a complaint with the Information Commissioner's Office (ICO)
To exercise any of these rights, contact us using the details below. We will respond within one month, as required by UK GDPR.
10. Contact details
For privacy-related questions, to exercise your rights, or to request information about how we handle your data:
Email: info@alderstack.co.uk
Phone: 07578 253 276
Post: Alderstack Limited, F11 Epic House, Darnall Road, Sheffield, S9 5AB, United Kingdom
We may update this policy from time to time. The “Last updated” date at the top of this page will change when we do.